Amrika Preview Party

Last week we hosted our Amrika preview party at our show room in Mayfair, showcasing Indo Western wear and all of our amazing designers to the blogging world! Both fashion and beauty bloggers were invited to an evening of Indo Western designer and luxury outfits, food, drinks, goodie bags, bindis, metallic tattoos, music and the […]

The Most Inspiring Outfits From 2017 So Far

2017 is well under way. In addition, Lakme Fashion Week started this week! Before we do a roundup of LFW’s best looks, we wanted to have a closer look at some of the top fashion moments of 2017 including award shows, red carpets, magazine covers and every day street style! Lily Rose Depp in Chanel: […]

Indo-Western Christmas Style

It is that time of year again, Christmas! The festive season has arrived along with the cold weather, hot Christmas flavoured drinks, fun winter activities and an abundance of festive celebrations! When Christmas arrives it often means a hit to your bank account with Christmas shopping being a major priority! Black Friday has been and […]

An Insight Into Fashion Week

As we know, the past month has been all about Fashion week, New York, Milan, London and Paris! Fashion week is about showcasing designer brands innovative creations and concepts, as well as supermodels making their runway debuts for each designer. We get excited to see the designs, the make-up, the trends and to guess which […]

Amrika – Introducing Indo Western Wear to the UK

Amrika takes pride in creating a truly unique, unparalleled and trend inspired Indo-Western collection. Working with leading designers of India and Pakistan, stocking the most sought after labels and emerging brands, creativity and individuality is at the heart of our brand philosophy. Team Amrika is so excited to share our discoveries of Indian designer fashion […]